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From the qawwali mastery of Nusrat Fateh Ali Khan to the pioneering pop-rock of Vital Signs and Junoon (the creators of "Sufi Rock"), Pakistan has consistently punched above its weight on the global music scene.
The 1980s and 1990s saw the birth of vital pop and rock movements in South Asia. Pop duo Nazia and Zoheb Hassan revolutionized South Asian pop music, while bands like Vital Signs (led by Junaid Jamshed) and Junoon pioneered "Sufi Rock"—a genre fusing heavy guitar riffs with traditional Sufi poetry. Junoon’s music carried political weight, often criticizing state corruption and promoting peace. The Coke Studio Era