Once the prospect said "Yes," the broker would rebuild enthusiasm:
The classic Stratton Oakmont pitch followed a two-step model designed to filter out broke prospects and hook wealthy targets using "blue-chip" bait. Step 1: The "Kodak" Hook stratton oakmont training manual pdf
For those interested in movie memorabilia, the actual props from The Wolf of Wall Street —including Jordan Belfort's "Straight Line Persuasion Training" pamphlet and Stratton Oakmont sales scripts—have been sold at auction. These lots, described by Propstore, provide a tangible link to the manual's screen portrayal. Once the prospect said "Yes," the broker would
Used when a prospect hesitated, making them feel foolish or overly cautious. Overcoming Objections via "Looping" Used when a prospect hesitated, making them feel
The defining characteristic of the Stratton Oakmont manual is how it handles objections. When a prospect said, "I need to talk to my wife," or "Let me think about it," the broker was strictly forbidden from arguing or answering the objection directly. Instead, the manual outlined a process called :
Omitting the inherent dangers of speculative investments to artificially elevate the "Product Ten."